Well has it not been a while! I am so sorry for the hiatus but I think it’s safe to say I am back (yet again) and excited to share all my new favourites and what is going on! I just got back from a whirlwind trip to that consisted of airplanes taking me from Toronto to New York, Athens, Santorini, Paris and New York again. Amongst this I’ve discovered a new fragrance and pair of lip colours that I have fallen in love with!  First is the classic Tom Ford, Black Orchid – I was never a big fragrance person but I’ve been more inclined since my transition into my new vibe! SO I think I found my fragrance in Tom Ford. Next are the Tom Ford lipsticks in Pink Dusk and Indian Rose – Both beautiful nudes one more a darker tint and the other lighter and brighter! Both equally beautiful and both I equally recommend either for yourself OR with the holidays around the corner, for that special someone that you want to pucker up and smooch or smell like a billion bucks!!!.. Stay tuned for more as I am ROLLING it out! XOJAY



Just when you thought you could take a breath after that ICONIC Beyonce performance at Coachella a little while back, the legendary, iconic fashion house Balmain and equally legendary and iconic artist we all call Beyonce weren’t ready to just walk away without adding one final GAG!  This week a collection of hoodies and tees, based on key designs from Coachella efforts will be launched worldwide July 14th and exclusively at the Paris Flagship store on July 13th creating the #BalmainxBeyonce collection.


The BalmainxBeyoncé collection will launch on July 13th, premiering exclusively at Balmain’s historic Paris flagship, at 44 rue François Premier (75001) from 7pm to 9pm. Following that, on July 14th the collection launches globally at Balmain’s Milan, London, New York and Los Angeles boutiques, as well as on Balmain,com and From the 14th of July, the collaboration’s collection will also be available at a select group of the globe’s most exclusive retailers, including

  • Barneys New York
  • The Webster
  • Net a Porter
  • Harrods
  • MyTheresa
  • Mercury
  • Printemps
  • Vinicio
  • Gente
  • Giglio
  • HK Landmark




Read the full press release below:



In my eight years as Balmain’s Creative Director, I’ve had a lot of incredible experiences and I know that there are many, many more to come—but I can say today, with absolute confidence, that collaborating with Beyoncé on her Coachella concerts is destined to be one of the most important and treasured memories of my career.

Why? Because Beyoncé.

Everything you’ve already heard before is true. She’s a goddess, blessed with an incredibly beautiful voice and a moral vision to match. She’s a powerful, inspirational woman who isn’t about to accept any limitation. And, she’s a joy to work with. Her level of obsessive perfectionism matches mine, so we loved poring over everything—literally everything—together; making sure that we agreed on every tiny, teeny detail of the two enormous collections that we created together for her, her family and her 200-plus dancers and band members.

It’s not often I get to partner so closely on a true collaboration with someone that I so highly respect and from whom I can learn so much. Our three months of meetings, rehearsals, face- timing and endless phone calls definitely paid off. What we all saw on those successive Coachella weekends was nothing less than iconic. Her performance, message and music—along with the looks that we created together—made for one of those rare, indelible images that I believe will long remain in my generation’s collective memory.

After experiencing that beautiful partnership, we weren’t ready to just walk away without adding one final, perfecting touch. This collection of hoodies and tees, based on key designs from our Coachella efforts, responds to our need to repay an obvious debt for the inspiration we received from the signature spirit and legacy of America’s historically black colleges and universities (HBCUs). Which is why we are so very pleased to announce that proceeds from this collection will help fund the impressive work of the United Negro College Fund (UNCF)—helping to guarantee that tomorrow’s leaders will be able to attend college, thrive and graduate.

Olivier Rousteing Paris
10 July 2018


Something For The Summer

With the first day of summer right around the corner, I’m committing to find a Summer time piece to wear without
worry of getting it damaged should I ever go to the beach back in Miami or get it wet BUT course MOST IMPORTANTLY a watch that
will give LOOKS, STYLE AND FASHION! Right now, I’m looking at two different Rollies that can be found on Bob’s
Watches. One is a modern timepiece while the other is a vintage.


First, I’m thinking about this vintage Submariner. This watch can go doing into the water up to 200m or
660 ft. It is very unlikely that I’ll ever really go that deep. Of course, I probably wouldn’t let this one
touch the water since it’s on a leather strap. This vintage Rolex is at very fair price considering that this
watch has a glossy gilt dial. Which basically means the face of the watch is shiny/glossy. This is
something I’d love to wear.

For the modern watch I’m taking an in-depth look at the Submariner 116610. The modern version of the
Submariner. This watch is an all-time classic and can seriously be worn for any occasion. Whether I’m
going to a party, dressing up for a wedding, going for a dive, or just casually wearing it around my
friends and family, this Rolex is pretty hard to beat. It has a simple design and it isn’t too flashy.
I’m having a hard time picking which one I should go for. Which of these two watches do you like? I
simply love both the vintage and modern watches by Rolex so I’m going to need your help.


Current Fixation

RELIGIOUS AND NON-RELIGIOUS / is the brand ethos for Toronto based jewelry brand ITSIRIS – Which coincidentally since getting my hands and neck on some goodies has become my new jewelry obsession and staple pieces. I willingly and undeniably have not gone out without at least one piece from this set. Aside from the aesthetic and design, the quality is just superb… You should go get some yourself @ 


New AddictiOn #LadyDiOr

I very rarely differ from what I normally love but on a recent trip to New York, I stumbled across the DiOr store and couldn’t resist my unquenchable thirst for the mini Lady Dior bag! My mom loved the ostrich one beside (my future baby?). Now I am fixated and have not stopped thinking about it since! I normally only carry Hermes or Chanel bags BUT am very excited at the idea of branching out to DiOr with this new little piece of lovely! I am obsessed with the metal chain strap, as oppose to the conventional leather strap. As well as the size and open flap. I am obsessing over the idea of how easy it is to access and wear… Let’s see what happens 😉